Brand guidelines
One moon, one mark.
Everything on this site derives from one pack: the iridescent moon over a violet night, two typefaces, and a handful of components.
The logo · the Moonbeam (GLMR) mark
The official Moonbeam logo mark, the lavender #958FDC disc, carried over unchanged from the GLMR brand. It is the logo everywhere: nav, favicon, app icons. Never recolored or redrawn. Assets: mark · full lockup (white)
The wordmark
Moonbeam
Space Grotesk: Moon at weight 600 white, beam at weight 300 italic in the warm gradient. The weight contrast is the mark. No caps, no tracking tricks, never retyped ad hoc.
The theme · the iridescent moon
The iridescent moon is the leading visual theme: the hero sphere, the story figure's destination, the light the whole site sits in. It is an illustration, never the logo: it appears large and atmospheric in page artwork, and the official Moonbeam mark takes every identity slot. Theme asset: /brand/mark.svg
Color
A violet night, lit by moonlight.
Surfaces are white at 3–4% alpha on the night gradient, never solid grey. Accents color small things: labels, borders, dots. One accent per element.
Typography
Grotesk speaks, Mono counts.
Space Grotesk · display & body
Underwriting, not printed rewards.
The headline pattern: first clause weight-600 white, final clause weight-300 italic gradient. Body runs weight 300–400, ledes max 58ch. Tracking −0.02 to −0.03em on headlines.
Space Mono · labels & numbers
THE ONE RULEGATED · ACP · TASK CHANNELSGATE pass and slash cycles on mainnet, funds conserved
Every eyebrow, chip, gate, figure label and number is Space Mono, 10.5–11.5px, wide-tracked, uppercase. If it counts something or dates something, it is Mono.
Components
Reused, never re-invented.
Buttons
How assurance worksFollow the news
One white primary pill per view; everything else is a ghost. Radius 999, weight 600 / 500.
Status chips · launch vocabulary
Verify a receiptFree · keylessAssuranceGatedAuctionsGated · later
Every user-pending action carries its chip: teal = live, lilac = dated, muted = far.
Cards & notes
This surface is the standard card: white at 3.5% with an 8% ink border, radius 18–22. Small print goes in a mono note:
HOUSE RULES · numbers are illustrative, not a rate card
Motion
Slow and breathing: an 11s breathe, a 150s spin, a 24s grid drift, a 2.6s glow. Nothing bounces, nothing slides in on scroll, and prefers-reduced-motion is always honored.
© 2026 Moonbeam · the assurance economy